THE IMPORTANCE OF BEING SOCIAL .... according to Elbamylove and Confcommercio Elba

The SOCIAL MEDIA MARKETING & WEB COMMUNICATION COURSE began yesterday, organized by Confcommercio Elba, which hosts Andrea Fustaino and Federica Berselli of Elbamylove as teachers.

Excellent participation by different types of entrepreneurs: from owners of accommodation facilities, to restaurateurs, to store owners ... all interested in "discovering" how to use more and better the social networks to grow their businesses.

"Assuming that YOU CANNOT 'NOT COMMUNICATE" - explains Federica Berselli Head of Communication and Marketing of Elbamylove - we must learn to enhance and better communicate our business, especially today because our potential customers are continuously on the Internet looking for information, reviews, images and anything else to give them directions before making a purchase. "

"Having a modern and effective website, maybe even structured for e-commerce, together with the use of social networks (starting from Facebook), are an important step towards the conquest of a new public that otherwise would not know us and would never contact - says Andrea Fustaino, Head of Web Development at Elbamylove. For anyone who "sees" you on the Internet for the first time, the site is your "packaging", the top seller, what you have to hit and convince first of all. "

The course will consist of 4 days and will introduce the basic principles of communication on social networks necessary for the use of activities for professional purposes.

After a brief introduction, Facebook, Instagram, Twitter and Pinterest will be presented, helping the participants to create their profiles and be immediately operational. Finally, the course will allow operators to create simple POST for each channel, and to know how to promote them, showing them the many potentials of these tools at extremely low costs.

And now... let's be social!!!